Senior Product Owner, Marketing IT
National Instrument, Inc.

Austin, Texas

Posted in Manufacturing and Production

This job has expired.

Job Info

The IT Product Management organization at NI is looking for an experienced and highly motivated Product Owner (PO) to lead the Marketing IT product team. The PO is responsible for developing and managing the product vision, strategy, and roadmap of IT solutions delivered by the Marketing IT development team. The PO provides leadership and direction to the team, serving as the decision maker for what capabilities to build and advocating for the user perspective throughout the process.

As a leader for Marketing IT, the PO will drive compelling technology solutions which drive customer experiences, enhance productivity for users within NI's Marketing organization and support the overall success of Marketing strategies. The PO will partner with business stakeholders to research and understand their needs, define key user experiences, and collaborate closely with the development team to bring the product vision to life. They will also closely monitor key metrics to ensure their solutions are meeting intended goals and find ways to continuously make improvements.


  • Lead the product vision and strategy for Marketing IT. Communicate and promote the vision with key stakeholders and the development team to ensure understanding and alignment to meeting goals.

  • Understand stakeholder needs through qualitative and quantitative data. Maintain deep business and process knowledge to map touchpoints, personas, and necessary product capabilities.

  • Create and manage a product roadmap through collaboration with the Marketing business team, Marketing IT development team, and partner IT teams to establish timelines, priorities, and goals for improvements to the product. Balance time-to-market with customer, business, and technology needs.

  • Perform market analysis to understand industry-leading technologies and how other companies are performing in this space.

  • Drive decomposition of business outcomes and capabilities into a prioritized product backlog that represents the work of the product team.

  • Develop and track KPIs to measure progress toward product goals and outcomes.

  • Monitor, prioritize, and act upon user feedback.

  • Provide regular updates to senior leadership and stakeholders across NI on product performance and champion the results of the team.

  • Basic Requiirements

  • 5+ years of experience as a product owner, product manager, or equivalent role working in an Agile environment

  • High accountability and drive for results and ability to successfully solve complex problems and make decisions

  • Data driven and analytical - Must be able to evaluate data and reach sound conclusions to drive priority of work

  • Strong communication and presentation skills, with experience presenting to senior leadership

  • Able to manage expectations across a broad set of stakeholders and prioritize the highest value items through clear understanding of outcomes and trade-offs

  • Strong leadership skills, with the ability to inspire and motivate a team, and influence across teams cross-functional and/or global teams to work together across organizational boundaries

  • A strong motivation for continuous learning and growth, constantly keeping up with current industry trends and processes

  • Embrace change and ambiguity through an Agile/growth mindset

  • A passion for customer success and keeping a customer-centric mindset at all times, especially when faced with challenging decisions

  • Familiarity with Agile principles and processes and experience working with a development team to deliver software-based capabilities

  • Preferred

  • Experience working directly in or with Marketing teams supporting the following areas:
  • In-person and virtual event management

  • Prospect segmentation and database management

  • Customer journey orchestration and campaign activation

  • Marketing channel attribution, analytics, and reporting

  • Experience with Salesforce Marketing Cloud (including Pardot) and Salesforce Sales Cloud

  • #LI-MM1

    Why NI?

    There are many reasons to consider joining a company. Key among them are the people, the ideas, and the technology. At NI, we believe in the power and potential of connecting the three to create a path to success.

    The people : We're looking for curious and creative problem solvers who value diversity and fresh perspectives, are bold and kind, and willing to take chances.

    The ideas : What did you want to be when you grew up? Did you want to program robots? Build flying cars? Leave the world better than you found it? At NI, we build on the big ideas of big dreamers to make their visions a reality.

    The technology : With our tailored, software-connected approach, we support our customers through all phases of the product development cycle. From 5G and medical innovations to autonomous driving and the future of space travel, we help our customers Engineer Ambitiously every day.

    We've long been globally recognized as a top employer. Our compensation and benefits are very competitive, as are our modern workspaces, career development and mobility opportunities, and a culture that fosters belonging and emphasizes community giving. We encourage our teammates to challenge the status quo and collaborate with one another to build innovative solutions.

    No matter your career path, we're here for you, for each other, and for the next generation of innovators who think bigger, aim higher, and go faster.

    Are you up for the challenge of helping shape humanity for the next 100 years? If so, let's get started, and let's Engineer Ambitiously together.

    NI is an equal opportunity and affirmative action employer, committed to providing a work environment free of discrimination on the basis of sex, race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by federal, state or local law.

    This job has expired.

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