Senior Coordinator, Partnership Strategy
NASCAR

Job Info

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At NASCAR, you will find a community of passionate individuals who care about our sport and are united in seeing it grow.

NASCAR's Partnership Strategy team is searching for a sports business minded professional with an eye and passion for the creative storytelling to fill the role of Sr. Coordinator, Partnership Strategy. The Sr. Coordinator, Partnership Strategy will work with the larger Partnership Strategy team to assist the NASCAR Centralized Sponsorship Sales organization to accelerate and optimize the go-to-market sales process. As a key member of the Partnership Strategy team, the Sr. Coordinator, Partnership Strategy will be tasked with ideating partner integrations, creating impactful proposals utilizing Photoshop/Adobe Creative Suite and PowerPoint, and constructing new sponsorship platforms in market.

Essential Duties and Responsibilities include the following. Other duties may be assigned.

• Work in conjunction with NASCAR Partnership Strategy team to help Centralized Partnership Sales Team with new business pitches, from the ideation phase via brainstorming and concepting the best approach, providing data-driven insights, tailoring impactful visualizations, and developing both templated and customized proposals and packages.
• Assist NASCAR National Sales Team, including maintaining the NASCAR 101 master sponsorship deck and highlighting notable updates during the season, and developing sponsorship proposals
• Assist in the development of external sponsorship and sales templates for Regional Sales teams
• Use Adobe Creative Suite and Microsoft PowerPoint to design powerful imagery to support proposed sales, marketing, and activation plans
• Works collaboratively with the NASCAR Centralized Partnership Sales Team to vet new opportunities for inclusion in proposals with internal constituents within the company
• Analyze data with the Partnership Strategy team to provide pricing and packaging recommendations as well as revenue / valuation analysis for new packages and proposals in market as requested
• Support the Partnership Strategy Team by identifying new, compelling ways to showcase sponsorship opportunities, spotlighting unique selling points, and sharing success stories, etc.

Travel: 10%, including weekends

Education and/or Experience

Bachelor's degree from four (4) year college or university required plus a minimum one (1) year of sponsorship marketing experience, or equivalent combination of education and experience.

Computer Skills

Proficient on all company provided hardware and software

Microsoft Office experience required, specifically PowerPoint at a high level

High level experience with Adobe Photoshop also required - additional knowledge and experience of Adobe Creative Suite preferred (Adobe Illustrator, Adobe InDesign, Adobe Acrobat, Adobe Spark)

Other Skills AND ABILITIES

Proven track record of success driving strategy behind effective sponsorship and/or marketing campaigns -- from brand awareness to demand generation to conversion

• Ideal candidate is results driven, creative and strategic thinker with excellent written and verbal communication skills
• Must be well organized, detail oriented and able to manage multiple projects concurrently
• Experience working with sports and entertainment properties is preferred
• Experience with syndicated research tools and output (Nielsen, Scarborough) and/or PR tool (Meltwater) a plus
• Experience and relationships with other sports leagues and/or sports marketing agencies is preferred
• Aptitude for leading change in a complex environment and working within a highly matrixed organization

Apply Now!

Learn more about this role and our team by applying at www.careers.nascar.com for consideration.

We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won't take you long to find out that you are on the right track here at NASCAR!

NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, color, gender, gender identity and expression, age, national origin, disability, religion, sexual orientation, genetic information, pregnancy, veteran status or any basis that is protected by applicable law except where a bona fide occupational qualification exists.

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