Remote Customer Engagement and Data Management Senior Manager
CSAA Insurance Group, a AAA Insurer

Job Info

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We are actively hiring for a Remote Customer Engagement and Data Management Senior Manager. Join us and support CSAA Insurance Group, a AAA Insurer, in achieving our goals.

We are looking for motivated, innovative individuals, who think big and move fast with a passion for service excellence.

Essential responsibilities

• Responsible for establishing the recommendations and technology initiatives roadmap to support the execution of the Marketing Division Strategy through the appropriate business process, innovation, and technology required.
• Coordinate the development and execution of annual campaign technology, and marketing plans including a longer-term roadmap
• Acts as the point of contact for IT for holistic technology requests and prioritization, issues prioritization, defect remediation, new data capabilities and in support of marketing campaigns and infrastructure
• Establish specifications for multi-channel marketing in concert with stakeholders, and IT partners that drive meaningful and measurable improvements in our tools, automation, speed of delivery, and to optimize our spend.
• Evaluate, manage and maintain business ownership of the marketing technology infrastructure/holistic MarTech stack to support marketing automation, effective marketing data integration and model implementation, and the closed loop of data and analytics from across all areas to ultimately support real-time optimization and 1:1 marketing
• Create and champion a vision for innovation of design, approach and deliverables in campaign technology, data, and list/targeting space
• Lead project(s) of complex scope, which may be company-wide in nature
• Track industry and marketing technology trends and maintain knowledge of new technologies to better serve the company needs
• Manage relationships with outside vendors, companies and organizations
• Provide guidance and leadership to staff: Responsible for hiring decisions, performance planning (e.g. Individual Development Plan); approve salary actions; enterprise Incentive Plan recommendations for staff; performance management, including approving involuntary termination

What would make us excited about you

• Bachelor's degree in related area (BA/BS degree in business, statistics, computer science or related field) or an equivalent combination of education and experience required.
• 12+ years in Marketing Technology with some emphasis AI Machine Learning, Data Science or equivalent experience
• 3+ years previous team leadership experience with proven track record to encourage and develop direct team
• Experience leading team of analysts to develop high quality, optimized marketing strategies to meet revenue goals
• Hands on experience utilizing CEP software tool (e.g. Unica, Pega, etc.) and strong SAS skills

• Certification(s) in frameworks such as Project Management Professional (PMP)
• Pega Marketing & Decision Analysis & Data Scientist with a Pega platform proficiency and certification path (CSA, CSSA, PCMC, PCDC, PCDS)
• Experience in CEP environment
• Marketing campaign management experience in Insurance or Financial services preferred
• Six Sigma is a strong plus

Why join us

• Make a difference. We don't just go to work. We're a team of employees committed to AAA members, our communities and each other.
• Lifestyle. We drive strategy through innovation. We do honorable work, and we live our core beliefs.
• Recognition. We offer a total compensation package, performance bonus, 401(k) with a company match, and so much more!

Read more about what we offer and what it is like to be a part of our dynamic team at: Benefits (aaa.com)

Let's work together

Submit your application to be considered. We communicate via email, so check your inbox and/or your spam folder to ensure you don't miss important updates from us.

Headquartered in Walnut Creek, California, our community also works in Arizona, Colorado, Nevada, New Jersey and Oklahoma. Our differences, visible and invisible, make every individual at CSAA Insurance Group unique and valuable. We strive to foster a positive work environment where all employees feel a sense of belonging and can demonstrate their differences to thrive. We believe in embracing our unique identities, experiences, and points of view to improve our company communities and members.

If reasonable accommodation is needed to participate in the job application or interview process please contact TalentAcquisition@csaa.com.

CSAA Insurance Group is an equal opportunity employer.

In compliance of Colorado's Equal Pay for Equal Work Act (EPEWA) we are disclosing the compensation, or a range thereof, for roles that will be, or could be performed in Colorado. If performed in Colorado, this position has a(n) salary range of $129,795-$152,700/ with an opportunity for a company-wide annual discretionary bonus, through our Annual Incentive Plan (AIP), of up to 18% of eligible pay.

Please note, hourly or salary compensation, or the range of hourly or salary compensation available for a position may vary by location. We reserve the right to amend these benefits at any time and actual compensation will be determined at time of offer.

#HP

#LIAO1

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