Product Specialist
Ground Maintenance

Johnson Creek, Wisconsin

Posted in Building and Construction


This job has expired.

Job Info


Job Information

Hungry for a fresh, new career? Look no further because one of the world's most iconic brands can help you get there! Doosan Bobcat North America is a leading global manufacturer of construction, agriculture, landscaping and grounds maintenance equipment, attachments and services. In this position, you will build Doosan Bobcat's product and innovation advantage by working with Channel Marketing to create optimal products and product improvements and maximize product gross profit and customer satisfaction.

Role & Responsibility

Market & Competitor Analysis

  • Monitor, analyze and communicate competitor product intelligence (business strategy, new products, pricing data) to identify implications and differentiation opportunities for the Company's strategy and products.
  • In conjunction with Marketing, initiate and/or participate in market and product research activities to understand customer and dealer needs (surveys, customer visits, focus groups, dealer visits).
  • Review Engineering Change Notices (ECNs) for field impact (price, performance, safety) and communicate findings to marketing communications and channel marketing managers.
Product Management
  • Acting as Voice of Customer, provide product feedback to support product development.
  • Act as liaison with the attachments team to ensure that all products work with approved attachments.
  • Develop and maintain price and specification data sheets.
  • Setup new product and option package configurations in production planning systems.
  • In conjunction with Marketing, develop training materials for new product launches along with participating in market and product training events (press events, literature, web development, photo/video, etc.).
  • Develop and conduct product training activities to support dealer Sales Specialists and Doosan Bobcat Field Marketers.
  • Provide ongoing product support to dealer Sales Specialists and Doosan Bobcat Field Marketers.
  • Support ongoing efforts to improve dealer performance.
  • Hire, supervise and develop student co-ops.
  • Participate in industry events and associations.

Job Requirement

  • Education Required: Bachelor's degree in Business Administration, Engineering or related field.
  • Experience Required: 2+ years of experience in Product Development, Engineering or Market Development.
  • Construction product (or related) development knowledge and operation experience.
  • Experience in conducting and compiling customer research.
  • Verbal and written communication skills and the willingness to speak in front of audiences ranging from 5-100 people.
  • Ability to handle objections from dealer staff, incorporating feedback where appropriate and providing supporting evidence to help change dealer mindset where appropriate.
  • Travel Required: 10-24%. International travel may occur.

As a part of the Doosan Group, which employs more than 43,000 people in 38 countries worldwide, the company offers its customers products and solutions to help build stronger businesses and communities. Based in Seoul, South Korea, with its North America headquarters in West Fargo, North Dakota, Doosan Bobcat is a leading global manufacturer of construction, agriculture, landscaping and grounds maintenance equipment, attachments and services. The company is committed to empowering people to accomplish more.

Doosan Bobcat North America is home to world-renowned brands, including Bobcat® compact equipment, Doosan® portable power products, Ryan® and Steiner® grounds maintenance equipment and Geith® attachments. Doosan Bobcat North America is a tradename of Clark Equipment Company.

Doosan is committed to a diverse workforce and is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to sex, age, race, color, religion, creed, citizenship status, national origin, disability, marital status, sexual orientation, gender identity, protected veteran status, or any other status or characteristic protected by law. Individuals with disabilities who require a reasonable accommodation in the application process or who need assistance accessing the information on this website should call 701-241-8700. Doosan is a VEVRAA federal contractor and seeks priority referrals of protected veterans.

Beware of Fraudulent Job Offers and Solicitations

Any legitimate job offer will be preceded by an official selection process.


This job has expired.

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