Digital UX Manager
American Woodmark

Job Info

Headquartered in Winchester, VA with over 30 locations across the country, American Woodmark is a leading cabinet manufacturer servicing the remodel and new construction markets. With over 10,000 employees, more than 15 brands and hundreds of cabinet styles, our commitment to quality and caring for our customers and employees never wavers.


This role provides leadership over web customer experience, including UX design and architecture for the American Woodmark Corporation. The Digital UX Manager provides input to AWC marketing leadership on digital marketing strategy for the company and manages the web platform for our corporate and product brands to effectively engage our customers.


To perform this job successfully, an individual must be able to excel at the essential functions assigned. The requirements listed below are representative of the knowledge, skill and ability required.


* Minimum of 8 years of website portfolio management or similar with emphasis on UX design, web content authoring/digital communications, customer journeys/segmentation, SEO/SEM
* Demonstrated understanding of content authoring and web design skills in enterprise CMS environments such as Adobe Experience, WordPress, Drupal, Magento, HubSpot or other is a plus
* Applied education or technical work experience in web/software development, or related field is a plus or related field preferred - graduate degree or certifications in listed fields is a plus
* Experience leading cross functional teams and directly managing others


* Advanced skills in Microsoft products, specifically Excel, PowerPoint, Word, and Access
* Strong, demonstrated problem-solving skills
* Excellent planning, project management and organizing skills - high attention to detail
* Excellent oral and written communication and organization skills
* Ability to build effective business relationships with internal/external clients


· Bachelor's degree in digital/marketing, business/economics, UX or creative design, computer science

* Applied education or technical work experience in web/software development, or related field is preferred - graduate degree or certifications in listed fields is a plus


* Define the web UX strategy for a network of brands under the American Woodmark umbrella
* Provide leadership and expertise on UX design to business and brand/marketing leaders
* Lead company-wide web development projects and experience improvement work through agile methodology
* Sustain a web-based customer experience that helps further channel and brand marketing goals
* Identify and manage digital KPI's that align to key business drivers
* Drive experience personalization for customers through web UX
* Lead cross-functional teams which engage brand management, sales, digital, and external web agency vendors
* Ensure company awareness of and compliance with all data security and protection regulations
* Vet and manage web agency relationships and identify opportunities for efficiency improvements
* Supply company expertise on emerging technologies/strategies and opportunities with UX design & CMS
* Responsible for developing and executing annual website budget with Channel Marketing Leaders
* Demonstrate understanding of key business drivers, including revenue and profitability
* Adherence and promotion of the company's core values and CITE principals
* Other duties and initiatives as assigned by leadership
* Supervisory Responsibilities:

* This role may have management/leadership responsibility for other salary employees. Expectations include performance evaluations, providing direction, leadership, discipline, and personnel training and development.
* Primary Measurements:

* Achievement of digital metric and customer engagement targets, such as web performance and sales conversion
* Execution of key projects on time and within budget


* Read and interpret common business documents including contracts, charts, graphs and diagrams.
* Listen and communicate effectively with customers/clients in an effort to carry out responsibilities or respond to common inquiries from customers/clients, regulatory agencies, or members of the business community and public.
* Handle ambiguity and drive projects to meet key milestones, deadlines, and metrics while working closely with multiple stakeholders groups, including internal clients and external customers or consumers.
* Define problems, determine failure points, establish facts, utilize data, and identify solutions.
* Interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables.
* Reports to: Director, Innovation & Insights
* Work Location: Remote opportunities available
* Travel Requirements:

* Flexibility to travel up to 20% of the time

* Recruitment process may consist of any combination of phone, video and in person interviews.

* Offers may be contingent upon successful completion of Background Check, Drug Screen, Physical Examination and/or potential Motor Vehicle Check.


* Competitive Compensation
* Health Care Benefits
* Paid Holidays
* Paid Vacation Days
* Paid Sick Days
* 401(k) Match
* Tuition Assistance
* Relocation Assistance when available


The American Woodmark Corporation does not discriminate on the basis of race, color, national origin, ancestry, age, religion, military and veteran status, sex, gender, gender identity, gender expression, sexual orientation, genetic information, marital status, medical condition, pregnancy, or any other legally-protected characteristic; and it will comply with all applicable state discrimination laws. No person will be denied employment solely because of a disability, provided that the person can perform the essential functions of the position for which the person has applied, either with or without reasonable accommodations.

Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled

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