Coordinator of Marketing and Communication
Bayard Advertising

College Park, Maryland

Posted in Education and Training

This job has expired.

Job Info

TITLE: Coordinator of Marketing and Communication (116830)

Category: Exempt, Regular Full-time

RESPONSIBILITIES: The Coordinator of Marketing and Communications is a key member of the Enrollment Management (EM) team, serving as part of the Marketing and Communications unit. EM comprises the Office of Undergraduate Admissions, the Office of Student Financial Aid and the Office of the Registrar. The Coordinator will primarily be responsible for managing all aspects of the Office of Student Financial Aid's (OSFA) email marketing and social media portfolio including strategy, design, content creation, distribution and analysis, and will also assist with the maintenance of the OSFA website.

The Coordinator will work to strengthen and advance EM's mission to support prospective and current students, and their families, with financing their higher education. The ideal candidate will have the demonstrated ability to communicate complex processes in clear, plain language and will work to establish and maintain effective cross-functional collaboration with EM colleagues.

QUALIFICATIONS: Bachelor's degree from an accredited college or university.


  • 1-3 years of marketing or communications-related professional experience.


  • Excellent communication skills with the ability to communicate succinctly to a variety of audiences.

  • Strong project management, organizational and strategic planning skills.

  • Ability to manage multiple complex projects concurrently with remarkable attention to detail.

  • Enthusiasm for working with and understanding the culture and messaging needs of populations seeking higher education.

  • Ability to work independently and within a team as needed.

  • Possess a commitment to higher education and student success.


  • Experience with email management and website content management software.

  • Proficiency in and willingness to learn technologies related to statistical analysis, and customer relatioship management.


The University offers a comprehensive benefits package, including health benefits, retirement plan, tuition remission for employees and dependents, 22 days annual leave, 3 days personal leave, 15 days sick leave, and holiday leave.

APPLICATION PROCESS: Please submit a cover letter, résumé, and the names and contact information of three professional references to This position does not provide sponsorship for Visas.

VACCINE PROTOCOL: The University of Maryland has made the safety of our students, faculty and staff, and our surrounding communities a top priority. As part of that commitment, the University System of Maryland (USM) recently announced that students, faculty, and staff on USM campuses this fall, including UMD, are required to be vaccinated against COVID. As a prospective and/or a new employee at UMD, you will be required to comply with the University's vaccination protocol. Proof of full vaccination will be required before the start of employment in order to work at any University of Maryland location. Prospective or new employees may seek a medical or religious exemption to the vaccination requirement at and must have an approved exemption prior to the start of their employment.

BACKGROUND CHECKS: Offers of employment are contingent on completion of a background check. A prior criminal conviction or convictions will not automatically disqualify a finalist from employment in the position.

The University of Maryland is an Equal Opportunity/Affirmative Action Employer. Women and Minorities are especially encouraged to apply.

This job has expired.

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